Social Media Giveaways

  1. Choose a Giveaway Partner:
    1. Select a partner, preferably an advertiser or local business (e.g., restaurant, boutique, spa, event) that will appeal to your followers.
  2. Announce the Giveaway:
    1. Start the Instagram caption with “GIVEAWAY!” to grab attention.
    2. Share details about the partner business and what the winner will receive.
  3. Create Entry Requirements:
    1. End the caption with instructions:
      1. “Enter to Win by 1) Following @partneroninstagram + @magazineinstagram and 2) Tagging friends in separate comments for additional entries. The winner will be announced on [specific date]!”
    2. Specify how followers should enter to boost engagement.
  4. Add Location and Hashtags:
    1. Include the location.
    2. Use a few relevant, local hashtags to increase visibility.
  5. Tag and Invite Collaborators:
    1. Click “Tag People” and “Invite Collaborators” to add any additional individuals or businesses involved.
  6. Announce on Stories:
    1. Post the giveaway on Instagram Stories to expand reach and engagement.

Selecting and Announcing the Winner

  1. Choose the Winner:
    • Use an app like Easy Giveaway or a similar tool to randomly select a winner.
  2. Announce the Winner:
    • Share an announcement in your Stories, tagging both the winner and the business partner.
  3. Connect Winner with Partner:
    • Link the winner and the business partner via email or Instagram Direct Message and leave the coordination to them.
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